Monsta X has suddenly unveiled a coming soon video of a special MV which will end this summer refreshingly.
On the afternoon of September 7, via its official SNS, the management agency Starship Entertainment published a coming soon video of the “FOR THE LOVE OF IT” MV, included in a special project of Monsta X and Pepsi, a global beverage brand.
In the released coming soon video, Monsta X drew attention with their visual full of refreshment. The boys displayed a cheerful atmosphere in various backgrounds from an outdoor basketball court in the cool and fresh air, a colorful neon-colored bowling alley to an exotic swimming pool.
In particular, unlike their charismatic appearance shown on the stage, Monster X exuded a lively and youthful aura by gathering together to have soft drinks and enjoy the game. It can be seen that the boys added a fresh charm by radiating their unique boyish visual.
This MV is a special video in which Monsta X reinterprets the typical song “FOR THE LOVE OF IT” of Pepsi’s new global campaign with the group’s signature timbre. The MV was filmed entirely in Atlanta (USA), which is expected to reveal Monsta X’s energetic and lively charm in a more refreshing way.
Through the MV for the new song “FOR THE LOVE OF IT” adorned with the bright visual of Monsta X, fans are expecting the group to create a refreshing ending for the summer.
Earlier, after successfully wrapping up the “WE ARE HERE” world tour including 23 concerts in 20 cities around the world, Monsta X is continuing remarkable overseas activities. The group has shown their steady growth when entering the Billboard’s Pop Songs Chart for the second time and took the No.30 spot. Monsta X has proved their position of a populargroup when confirming the participation in “Life Is Beautiful Festival” – an iconic music event of Los Angeles (USA), and “iHeartRadio Music Festival” – a music festival organized by iHeartRadio, a famous radio station, on September 21 (US time).
“FOR THE LOVE OF IT”, the MV marking the collaboration between Monsta X and Pepsi, will be revealed on the official SNS at 6 pm September 9 (KST).